When I decided to do gaming business, my first thought was about the product and never thought about what I am discussing in this blog. I got to know the importance of dividing the teams after spending 8 months on my startup journey. 

This information may not be useful to the people who already have business experience but it helps the person who wants to execute their ideas but has no knowledge on gaming business. 

I am sharing my knowledge here. If it helps even one person, I am so happy.

My Experience:

I spent more than 12 years on product development. So I am able to build the product irrespective of platform and language but I did not gain business knowledge during my career. I thought that product knowledge was enough to take my product to the end users.

You know – startup journey is the same as roller coaster journey. We can not see anything clearly and at the same time we reach the point without understanding what happened in the journey.

I started coding the Ludo Family game, drawing graphics. Meanwhile I am doing testing also so it is throwing huge bugs. Due to bug fixing I lose contrasting on graphics. Immediately I started concentrating on graphics and then I lost focus on the marketing side. These things are followed one after another. At the end my life became hell. Still I am ok to bear the pain but my product quality went bad. This is painful to me.

I understand that I have to balance all these works. So that we can understand where we need to spend more time as well as where It is going bad. Also we can find out a piece of work to assign to another person. I divided the teams as follows.

1. 1. 1. Business Team – Here the team concentrate on design business mode and monetisation strategies. Mainly working on below topics.
         1. How do we make money?
         2. How do we motivate players to spend their money?
         3. How to create desire to purchase items from games? 
2. Product Team – This team concentrates on product development and Testing.
   1. Design/Develop product
   2. Implement monetization strategies
   3. QA – Achieve product quality
   4. Fixing product issues.
   5. PQJ (Product Quality Judgement) – we send the final product to a group of people who are never involved in product design/development and ask for their true opinion about the product.
3. Finance Team – This team takes care about founding and Calculate ROI
   1. Takes care about capital money
   2. Design money investment strategies
   3. Analysis on how many active users we need to get the profit.
   4. Analyze campaigns based on ROAS.
4. Marketing team – Concentrate on Marketing our product in different areas
   1. Decide User Acquisition Strategies
   2. Design marketing content for different social medias
   3. Define different campaigns based on product segmentation.
   4. Choose social media based on our product.

These are the teams I have noted down so far I am sure this information is going to change when we get experience. Please write your opinion on this topic and also always welcome your suggestions.